Campaigns
Knorr soups up the Italian flavour
The campaign, part of a 360-degree campaign targeting the youth, goes with the tagline ‘Chakh Lo Italian Mazza’; the brand has used bus shelter formats to connect with young people on the move
HUL brand Knorr went outdoor to promote its Italian flavour noodles. The campaign, part of a 360 degree campaign targeting the youth, goes with the tagline ‘Chakh Lo Italian Mazza’. Taking the creative cue from TVC, the outdoor creative showcases the mother & daughter enjoying the Italian flavour.
The Knorr campaign in Mumbai was predominantly executed on BQS formats.
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G3 Media joins COMMB to strengthen OOH presence in Canada
Meta AI’s contextual OOH billboards ask the right questions in Delhi and Lucknow
DDX Asia is back with its 3rd edition to be held in Mumbai on February 12 and 13, 2026
Vyoo to showcase AI-Powered OOH measurement at OAC 2025 Expo
CEO & Founder of PODO Media Network, Daewon Kim to speak at OAC 2025
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
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The campaign is executed by Rapport Chrome
CaratLane rolls out the red carpet for national flight attendant day
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The campaign is executed by Posterscope
bigbasket turns bus shelters into vertical gardens for World Environment Day
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Duville Estates’ new OOH campaign for its Riverdale Grand
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OACCEO & Founder of PODO Media Network, Daewon Kim to speak at OAC 2025
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OAAPernod Ricard India’s Head of Media and Digital, Aatika Ansari joins OAA 2025 jury
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OAAGeneral Manager, Head of Media at Sun Pharma, Tejash Chheda joins OAA 2025 Jury.
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Industry News‘The Attention Dividend’ – premium large format DOOH commands 5x more attention than digital channels
