Campaigns
Honda creates an outdoor buzz with Amaze!
Approximately, 150 sites have been utilised which include the premium transit points to grab the attention of the target group.

Prior to the launch display, there was a twelve-day teaser campaign for Amaze. Pioneer carried out the campaign in Delhi-NCR, Mumbai, Kolkata, Punjab and Rajasthan. Honda has used most of the predominating out-of-home formats including large formats of billboards, public conveniences, subways, foot over bridge branding, pillar wraps and unipoles. Thus OOH has certainly played a vital role in this media mix to promote the launch of’Amaze’ from Honda.
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Industry News
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People
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Campaigns
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Creative Concepts
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