The furniture giant transforms city infrastructure into oversized flat-pack visuals, turning its most recognisable packaging format into a bold, city-wide outdoor statement.
By taking this message to public spaces through OOH, Godrej positions itself as a brand that understands both modern household needs and the importance of preserving...
For its Boost energy drink, Nestlé transforms traditional OOH into a physical engagement platform that brings brand energy to life.
The bold yellow creative prominently features the cynical copy, “A coffee receipt from Q4? Sure, I know exactly where I put that,” followed by the grounding...
The campaign is executed by Laqshya Media Group
The campaign is conceptualised by creative agency Creapills
The campaign is executed by MOMS Outdoor
This ambitious activation transformed the sky itself into a limitless OOH canvas, blending technical precision with patriotic symbolism to create a visual moment rarely seen in...
The campaign uses a simple, relatable message to highlight how working from home often blurs into household work,positioning quick-access house help as a solution through high-visibility...
On billboards strategically placed along major highways and rural routes, the copy pokes fun at the universal tropes of holiday transit: forgetting the tent pegs, the...
The bold yellow creative prominently features the cynical copy, “A coffee receipt from Q4? Sure, I know exactly where I...
The campaign is executed by Laqshya Media Group
The campaign is conceptualised by creative agency Creapills
The campaign is executed by MOMS Outdoor
This ambitious activation transformed the sky itself into a limitless OOH canvas, blending technical precision with patriotic symbolism to create...
Through this collaboration, Wrap2Earn becomes an advertising partner for Moove’s rapidly growing fleet operating on the Uber India platform across...
Seoul did not host the future of DOOH — it shared a model Asia can build on, says Daewon Kim,...
Barry Frey, President & CEO, DPAA Global, explains why, during a time in which generations have been raised by smart...
“DOOH creativity works best when audiences are treated not just as viewers, but as contributors,” says Gautam Bhirani, Founder of...
In his new role, Rajiv looks forward to driving brand-led growth, scaling the QSR business, and creating consumer-first marketing initiatives.
The campaign uses a simple, relatable message to highlight how working from home often blurs into household work,positioning quick-access house...
In this episode of Beyond the Billboard, hosts Livia Brown and Kirsty Carlson speak with Andrew Brunton, Executive Managing Director...
Laetitia Lim, CEO of Quividi, shares some key insights from her long journey with data monetization in in-store retail media...
“Unlike other media you can’t turn OOH off; you can’t avoid it, and at the same time, it doesn’t clutter...
DDX Asia 2026 will take place from 12-13 February 2026 at the Bombay Exhibition Centre in Mumbai, India.