Ahead of Akshaya Tritiya, the brand turns a cultural moment into a playful, participative on-ground experience in Hyderabad
The brand brings its matchmaking promise to the streets, using an engaging mehendi-led activation to redirect users to the platform
Paired with “Shubho Noboborsho from GO DESi x Zepto,” the messaging seamlessly blends brand presence with cultural relevance.
As part of this extension, the installation of the ‘Living Billboard’ in Mumbai features a large green billboard made of 3,500 plants, strategically placed on the...
The installation is created by Sakshi Advertising Company
The campaign is executed in partnership with JCDecaux
The campaign is executed in Mumbai, timing it with peak summers
The campaign is executed for Universal pictures in partnership with JCDecaux Australia and EssenceMediacom
The campaign is executed by Platinum Outdoor
The campaign is executed by Posterscope India