Through voice-enabled technology, the mushak playfully dispensed either a Pulse Candy or Golmol as a symbolic blessing.
The store which is set to launch on 29th August at Orion Mall is Uniqlo’s 17th in the country and first in South India
The store is the company's largest to date and features a significant retail space dedicated to major brands, including Adidas.
The campaign is located at Noida Sector 52 Metro station
The campaign is conceptualised by Bare Bones Collective
The campaign is executed by Platinum Outdoor
The campaign is executed by Laqshya Media Group
The campaign is conceptualised by Ogilvy India
The campaign features a series of life-sized panda sculptures, each dressed in custom Adidas tracksuits and sneakers.
The installation is done in partnership with OMD India and Osmo