As part of their multi-city OOH campaign, IOAA has already rolled out its billboards in Bangalore while the next cities will be Mumbai and Delhi soon.
At Kerala Talks OOH 2015, Noomi said that to build industry status, the OOH fraternity needs to represent itself very strongly and firmly with the government...
With more than 200 delegates attending the conference, the first edition of Kerala Talks OOH got maximum registration from outdoor giants and professionals across the region.
The TAB/OAAA Out of home conference and expo explores what other media do to successfully meet client needs and looks at how to integrate out of...
The aim of KAIA is to lead and unite a responsible outdoor advertising industry in Kerala that is committed to serving the needs of advertisers, consumers...
With much anticipation in the outdoor circuit for a while, an MoU has been finally signed between IOAA and AAAI for the benefit of both the...
In a market where authority regulations are posing as the biggest hindrance, the association should remain united in forming regulations and completely remove illegal media of...
The new law has taken most parts of Lucknow under the premium category, where media owners are liable to pay similar tax for any other part...
The overall objective is to help the outdoor advertising industry in India to grow in an organized and regulated fashion, to ensure that proper systems and...
According to Outdoor Advertising Association of America (OAAA), OOH continues to see significant growth compared to other media.
