The Association plans to initiate the setting up of Regional Councils and will call for direct membership to IOAA for media companies in various cities
This was initiated in view of specialist OOH advertising agencies having joined the newly formed Outdoor Media Forum of the AAAI (AAAI-OMF)
The Association will set up a Legal Cell
Kinetic India's decision to be the presenting sponsor of OAC 2015 is in keeping with the firm's continued efforts to expand its footprint on the Indian...
The OOH firm had also sponsored the highly popular Contest at OAC 2014 in Goa
The campaign will be exclusively displayed on OOH media like hoardings and bus shelters all over India during the time they are not booked for commercial...
The specialist agencies will elect their representatives on the Board of Governors of IOAA
Outdoor Advertising Awards (OAA) function will be held on July 25; entries for the awards will be received until May 30
Tony Jarvis expressed hope that the industry stakeholders will appreciate the urgent need for a common currency and provide due support for its development
We have got an overwhelming response from the media owners, agencies and brands on this initiative, says Jarvis
