Jagdeep Kapoor will draw on his extensive experience and expertise working with leading brands, to help empower OOH industry stakeholders with new insights at the Out...
With over $9.13 billion in total OOH revenue for the year, a 4.6% increase from 2023, the report highlights how leading brands are leveraging both scale...
Last date to send entries for the 19th edition of Out of Home Advertising Awards (OAA) is May 20, 2025.
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
The 19th edition of the much awaited Out of Home Advertising Convention (OAC), will be held at the Westin, Powai, Mumbai, spearheading discussions on the theme...
Collaboration unlocks new DOOH campaign emissions insights for sustainability-minded media buyers, improves DOOH carbon footprint reporting
Rachana Lokhande discusses the challenges the Indian Out-of-Home (OOH) advertising industry faces in adopting a common currency, a standardised measurement system for evaluating and trading OOH...
The date to submit entries for the contest has been extended to January 31, 2025.
The event was held on September 6 at The Asia School of Business in Kuala Lumpur
