Hero Cycles has selected Efficacy Worldwide as its Agency of Record, following a competitive multi-agency pitch, marking a new direction for the brand’s marketing strategies.
Before her current role at Polycab, Shwetal spent three years as the Chief Marketing and Communications Officer at Shoppers Stop.
The advertising rights cover multiple advertising formats such as backlit hoardings, wall panels, clip-on boards, standees, and pole branding, ensuring significant exposure for brands.
Ashish Limaye, CEO of Craving Digital, discusses how digital content is reshaping advertising across industries, with a special focus on how technology is empowering brands to...
Adonmo, co-founded by Sravanth Gajula and Sandeep Bommireddi, has secured $25 million in funding to expand its innovative digital advertising network and enhance its tech-driven solutions...
The recent Auto Show 2024 at Nexus Ahmedabad One Mall showcased the effectiveness of out-of-home advertising in boosting brand visibility and consumer engagement during the peak...
As the festive season approaches, Saket Agarwal, General Manager of Brand and Marketing at D'Decor, reveals how brands are harnessing the power of out-of-home advertising to...
The ad tech firm expands team with strategic new hires
Emily's will explore how measuring the effectiveness of OOH advertising differs from other media channels
The execution was done by Sri Lakshmi Ganapathi Enterprises, a channel partner of Anmol Group