Roopam brings with him a rich experience of 22 years across multiple markets; India, MENA, China, Vietnam, London
The campaign, planned and executed by OMI, was rolled out in the Delhi NCR, Mumbai and Bengaluru markets, focusing on the female population, especially working professionals...
A competition for smart city projects will begin soon
The brands opts for airport media to reach out to air travelers
The Accord Hotels campaign has been deployed on a mix of backlit static media and digital media at IGIA
The brand is one of leaders in air purification for residential as well as commercial applications, across multiple global markets.
Rajneesh Rawat, Managing Director, Origins Advertising, talks about what it takes to strike it rich in the DOOH space. Edited excerpts of the interview:
The findings come out of a study conducted by MAGNA Intelligence in partnership with IPG Mediabrands’ OOH specialist agency Rapport. The report, is based on an...
The tactical campaign was executed using a mix of digital screens, video wall, and conveyor belt scrollers
The luxury mall located in Bengaluru houses a mix of highly sophisticated digital and static media, providing an uncluttered environment for brand advertising
