ELAN Media, Qatar’s leading digital out-of-home media provider, is using BroadSign’s secure and reliable automated digital signage software to deliver ads and content to 240 screens...
De Roys spent nearly seven years with tenthavenue, following almost a decade with WPP media agency GroupM as COO and CFO for France and then COO...
The OOH campaign has been rolled out in 15 cities, across 550 vantage points and 23 malls. Total aims to connect with 50+ million people. The...
David Payne will speak on the theme of 'How technologies can be leveraged to build solid OOH competitiveness', at the Delhi NCR Talks OOH Conference to...
The brand had launched a review this summer
Landsec, the owner of Piccadilly Lights, has replaced the original patchwork of screens with a single state-of-the-art 4K LED digital screen and live technology hub, which...
The moving billboard, so to say, also served as a strong consumer engagement avenue
Havas Group introduces programmatic trading platform Adcity Solution
AMP's revolutionary technology generates sophisticated data visualisations that enable strategists to more quickly evaluate and make better informed decisions that optimize placements for both traditional and...
OgilvyOne developed the overall campaign while Kinetic India handled the OOH promotion