Through its collaboration with Vistar Media and Publicis, Haleon will deliver personalised, data-driven out-of-home advertising across key international markets.
The campaign was executed in partnership with Times OOH
WOO’s growth reflects the increasing prominence of the out-of-home (OOH) advertising industry across the globe, with new members spanning diverse regions and industry sectors.
In a move to disrupt the OOH Advertising industry, Carvertise becomes the first Moving Out-of-Home (OOH) operator to fully integrate StreetMetrics’ impression tracking technology into all...
Unilever has finalised its global media review, reappointing WPP's Mindshare in key markets such as the US, UK, and China. Meanwhile, the FMCG giant has made...
The campaign highlights the AI features introduced in the latest model iPhone
The rail advertising contract covers 272 London Underground stations, more than 120,000 Tube car panels, 83 London Overground stations, 45 DLR stations, 39 tram stops, Victoria...
The centre will serve as a pivotal hub for media activation, product development, and engineering to over 500 clients globally
Barry Frey, President & CEO of DPAA shares the learnings from DPAA brand and agency conversations
The open quiz contest will have the participation of all OAC 2024 delegates; and attractive prizes for winners & runners-up
