OOH News
‘Globally OOH is leveraging mobility in significant ways’
‘Globally OOH is leveraging mobility in significant ways’
In his session at Delhi NCR Talks OOH, David Payne, Founder, Mediabridge Global, presented a comparative study of technology adoption in the OOH space in global markets. He also engaged in a focused discussion with Satyabrata Das, Head – Strategic Alliances and Corporate Communications, Laqshya Media Group, on the opportunities in the Indian market
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Creative ConceptsChupa Chups and Zepto collaborate to bring “Childlike Fun” this Holi
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CampaignsSwiggy Instamart dominates Gurgaon with “Giant Water Gun” OOH activation
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Creative ConceptsGrab uses clever shadow-play billboard to reveal the impact of rider earnings
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DDX AsiaChirag Shah of Lumocast on what the Digital Display Market is demanding