Partnership enables advertisers and brands to reach shoppers with contextual, targeted campaigns on over 500 digital screens
Suresh Balakrishna, CEO, South Asia & Middle East, Kinetic Advertising India spoke on ‘What pulls brand advertisers to Karnataka OOH’ at the Karnataka Talks OOH conference...
Partnership enables advertisers to run targeted, strategic ad campaigns seamlessly across a network of more than 3,500 Link kiosks, urban panels, interactive station platform displays and...
Neustar combines customer history data with consumer demographics and behavioural data to create audience groups that are unique to a business, channel and product
The study conducted by Australia-based Neuro-Insight for Ocean Outdoor shows that Full motion DOOH is 2.5 times more impactful than static OOH sites and online video...
ELAN Media, Qatar’s leading digital out-of-home media provider, is using BroadSign’s secure and reliable automated digital signage software to deliver ads and content to 240 screens...
The campaign reacts to the speed of traffic at each location to deliver tactical messages across premium roadside billboards, and is managed and distributed through QDOT’s...
De Roys spent nearly seven years with tenthavenue, following almost a decade with WPP media agency GroupM as COO and CFO for France and then COO...
The Bengaluru-based tech firm sees consolidation of display screens on a platform, higher interactivity, contextual & relevant advertisement, engaging real time content as key to DOOH...
The roadside campaign uses traffic, time and weather data to trigger content that is contextually relevant at each location
