PNB Housing Finance has launched a multi-city innovative OOH campaign using a weaverbird's nest which also doubles up as an internet router at Mumbai Airport. The...
The brand campaign aims to encourage commuters to protect their homes from'Damp Walls, Damp Ceilings, No Rising Dampness, No Cracks and No Leakage'.
Speaking on the theme"How to attract the best talent to build OOH business competitiveness -- pros and cons at the Outdoor Advertising Convention 2015 that was...
Pradeep Shrivastava, Chief Marketing Officer of Reliance Jio, delivered the keynote address titled"If OOH could sing and interact in local dialect on the opening day of...
Speaking on the theme"How technology and social media amplification are moving OOH to the centre of strategic planning on the opening day of the Outdoor Advertising...
Grand Visual has been a crusader of digital OOH with multiple campaign executions on interactive digital media interfaces in the outdoor
Relevance, localisation and topicality of the medium are central to the campaign
TDI has promoted the movie at 16 DMRC stations on Red & Blue Lines
The OOH campaign pans across 14 cities featuring unique and spellbinding experiences on offer; highlighted in languages that resonate with Indian travellers
The brand rolled out one of the largest mass-customised outdoor campaigns in terms of geographical location and through context aware messaging. More than 20 copywriters and...
