Think of creativity in OOH not just as the big, flashy ideas but as the soul of every billboard, bus stop, vehicle wrap, and digital screen...
Dynamic triggers were set up for the show ‘Forecasting Love & Weather’, where when it was raining, the creative that appears on the billboard would be...
Kalms’ smart vending machines are equipped with digital screens that can be programmed to serve advertising content
Raja Rajamannar, CMO & President, Healthcare – Mastercard talks about ‘Meaningful Engagement with Today’s Consumer’ at the DPAA Video Everywhere Summit 2020
The two companies are now offering their clients a unique opportunity to combine exceptional visuals with dynamic delivery technology
The campaign was executed by DOOH adtech company Moving Walls with Metropolis Media
upGrad reaches to 1000+ corporates in 10 cities in association with CupShup
The real estate online brand makes use of locations to contextualize the creative for the frequently traveling customers
Stephen Whyte, Global President of Posterscope, explains the advantages of dynamic content in the OOH medium
The brand team is preparing for the festive calendar starting with Friendship Day and until Diwali where the brand will be seen leveraging the outdoor medium...