The digital site measuring 12.66 x 3.35 metres is 3-lane traffic facing
The features of TS ULTI include sensor-based interaction, multi-screen & dual orientation screen and easy installation
Leo Burnett India's Mumbai branch will look after the account
The company focuses on digital expansion with the launch of large format digital screen installed at Delhi’s GK1 M Block Market
Combination of MediaMath's TerminalOne platform omnichannel capabilities and Place Exchange's proprietary data and IP places OOH on equal footing with other programmatic channels
The Adshel merger with oOh!media was completed 3 months earlier
Brands and agencies can now run hyper-targeted location-based multichannel campaigns via Broadsign’s global network of screens and MobPro’s mobile expertise
As part of the ‘Main se Hum’ campaign, branding has been done in 8 lakh tea cups distributed among 75 leading corporate houses
The brand encouraged people to take a blind taste test comparing Coke and Pepsi and then retargeted them through programmatic DOOH advertising
The brand opts for multi-city OOH campaign to promote its chocolate offerings as gifting options