By: Rajiv Raghunath
Last updated : September 30, 2022 12:45 pm
The media sites selected for the campaign are in close proximity of the brand’s outlets
Melograno Cocktails, San Diego’s newest ready-to-drink (RTD) luxury canned cocktail company, teamed up with OUTFRONT Media to roll out an innovative, impactful campaign.
The campaign is featured on nine billboards located in high traffic areas and in the proximity of Melograno Cocktails' outlets.
Melograno Cocktails had the creatives designed for the billboards and OUTFRONT printed and installed the billboards.
The campaign also generated healthy social media response: https://www.instagram.com/p/CixRce5uPtL/