Last updated : December 05, 2017 6:53 pm
In his session at Delhi NCR Talks OOH, David Payne, Founder, Mediabridge Global, presented a comparative study of technology adoption in the OOH space in global markets. He also engaged in a focused discussion with Satyabrata Das, Head - Strategic Alliances and Corporate Communications, Laqshya Media Group, on the opportunities in the Indian market
Taking the same sense ahead in his interactive session with Satyabrata, he sounded rather hopeful with India's promising contribution in OOH business with accelerating economy. He further suggested the associations to take more active part in this growth story and to bring digital OOH in the country more effectively.