By: Ria Banerjee
Last updated : April 24, 2019 10:02 am
Cochin-based OOH firm wins advertisement media rights from Nagercoil to Thrissur for a period of 5 years
Commenting on this occasion, Rajesh Kumar M., Partner, Chitra Painters, shares, “Most of the media format is available on private property and not much on government lands. We are planning to put up a good percentage of media formats because there are lots of strategic locations and railway bridges all over Kerala and Southern Railway Division under Indian Railways. It is an unexplored market and we see ample scope to make any consumer brands visible in different media formats. There are railway bridges and other areas outside the station premises where there is high scope of visibility and we are planning to develop different media formats in the next 3-4 months.”