Results For "Kerala"
92 News Found
‘Kerala OOH waiting expectantly for business to return to normality’
In OOH News By Rajiv Raghunath - September 02, 2021
K Vijaykumar, MD of Aiswaria OOH cites that volume of traffic and people movements in cities and towns are approaching pre-pandemic levels.
Where’s OOH headed in ‘God’s Own Country’?
In OOH News By Ria Banerjee - May 31, 2021
Kerala was among the first to be hit by the pandemic last year. As the state battles the second wave along with the rest of the country, the OOH operators there are fighting their own battle to survive and move past the crisis. Support from government, combined with a cautiously strategic approach by media owners, growth of DOOH, and a mutually supportive role played by all stakeholders, can help fuel the state’s OOH industry.
It’s green all the way for Assembly election OOH campaigns in Kerala
In OOH News By M4G Bureau - March 09, 2021
Election Commission has empowered the district election officer to take legal action against parties violating the mandate
Kerala High Court issues strict orders to remove unauthorized OOH media
In OOH News By Bhawana Anand - February 09, 2021
The apex body has issued notice to all the relevant official bodies in the state to follow directions and remove illegal media
Green mandate blunts Kerala OOH business prospects in run-up to state elections
In OOH News By M4G Bureau - December 03, 2020
Media operators cite that higher cost of green fabric cuts into margins leaving
ECI urges political parties to make local bodies election campaigning eco-friendly
In OOH News By M4G Bureau - November 24, 2020
The apex body has mandated to use materials which are environment friendly and soil soluble materials such as cotton, paper or polyethylene for electioneering and mass campaigning
Godrej Appliances launches value-based marketing campaign to target Kerala residential societies
In OOH News By Bhawana Anand - September 02, 2020
In partnership with AIW Media, the brand used hand-sanitising kiosks as branding tool to announce the festive offers on the occasion of Onam
Zero Degree, K3A launch Outdoor Social Awareness Creative Campaign (OSACC) contest
In OOH News By Ria Banerjee - May 13, 2020
Winners of the contest will have their creatives displayed on Kochi Metro pillar media, apart from getting cash prizes
Kerala OOH has a mountain to climb even as the state gets better control of Covid-19 crisis
In OOH News By Pray Jani - April 22, 2020
The recovery is contingent on the national brands coming back to OOH