Contracts & Investments
Hong Kong International Airport revenues buoyed by advertising
Retail licences and advertising represented the biggest slice of total revenue in FY2017-18 at 36%, according to The Moodie Davitt Report
Hong Kong International Airport (HKIA) has generates an extra +1.4% revenue from retail licences and advertising in FY2017-18 (12 months to March 2018) to reach HK$7,909 million (US$1,020 billion). This was mainly on the back of passenger growth of +4.5% to 73.6 million, reports The Moodie Davitt Report.
Retail licences and advertising represented the biggest slice of total revenue in FY2017-18 at 36%.
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OOH Industry
Data-driven media buying: Lessons from Jun Sakurai on Japan’s OOH evolution
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OOH Industry
Nippon India Mutual Fund acquires station branding rights for Acharya Atre Station on Mumbai Metro Line 3.
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DOOH
Make Outdoor creative again: Tim Bleakley rallies the ad industry
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Planning & Buying
It’s Spotlight takes over digital screens at CP.67 mall, Mohali