Media owners highlight the need for regulations that align with global standards and prioritise safety and sustainability.
First member from Saudi Arabia joins WOO
The policy will be unveiled after the code of conduct for the Mumbai legislative council polls will end.
Hoardings in the 20-minute area will be brought down, says report.
Prashantkumar A Jaiswal, Director, CivilTech India, Nashik highlights the factors that are paramount for ensuring the structural stability of hoardings.
WOO working closely with ALOOH, the trade body representing Out of Home in the LATAM region for the Congress
Adani Enterprises owns 8 airports including the Navi Mumbai International Airport that is being developed
The multiplex features a total seating capacity of 555 spread across its four auditoriums
The centralised communication solution will be integrated into various LED display formats placed on platforms, lobbies, and in videowall formats across the 62 stations of the...
Old Mout Cider is the launch partner
The campaign is conceptualised and executed by WPP Media
To promote its new sleep-focused gym class, the brand turns a billboard into a real-life bed installation.
The quick commerce brand turns a familiar “pencil…cancel” rhyme into a playful OOH conversation about everyday convenience.
The installation at The Shops at Columbus Circle recreates an iconic moment from Super Mario 64, and runs until March...
The campaign is conceptualised by Courage in Canada
The screen measures 20x10 ft and is positioned at the entrance to one of the most visited religious destinations in...
Aditya Modak, CFO & CMO at P N Gadgil and Sons explains why outdoor advertising remains a core pillar for...
ADFEST 2026 unfolds at Pattaya from Thursday 19th to Saturday 21st March 2026 under the powerful theme ‘Human+’.
19 Consecutive quarters of growth underscore OOH’s expanding role in the modern media mix as Apple, Morgan & Morgan, and...
The license period for the project is set at three years, with bidders allowed to apply for one or multiple...
Held under the theme “The Bold Front,” day 1 of the conference had conversations around how human creativity and intelligent...
As part of the Media4Growth series dedicated to gender inclusivity in OOH on account of Women’s month, Seema Jain, AVP-...
The amendment empowers municipal bodies to regulate outdoor advertising and collect fees on hoardings and billboards.
March - the month that heralds the arrival of spring and summer, a month that also celebrates women. While March...
The report highlights digital transformation, regional expansion, and programmatic innovation as key drivers shaping the country’s OOH ecosystem.