Industry News
Bright Outdoor Media partners Mumbai Police in reinforcing public awareness of safe driving in the city
The OOH firm is helping put out public messages
In what is a reiteration of the outdoor advertising industry’s capability to effectively carry out public messaging, OOH media owing firm Bright Outdoor Media extended its support to Mumbai Police to sensitive people on the city roads on the importance of safe driving.
Bright Outdoor is partnering Mumbai Police in putting up 400 placards in different parts of the city with messages on safe driving. “It was an absolute delight to exchange courtesies with the person who’s now at the helm of the Maximum City, Shri Vivek Phansalkar, Commissioner of Police, Mumbai,” said Yogesh Lakhani, CMD, Bright Outdoor Media, while adding that “Bright Outdoor has been a constant and vocal supporter of Mumbai Police and all its initiatives for the past 4 decades.”
“Be it Shraddhanjali to Corona Warriors or building awareness about road safety, we have been working shoulder to shoulder with the Mumbai Police,” he said.
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