Talks OOH
Suresh Seerna, Director, RSB Retail India, to address South India Talks OOH 2025
Set against the theme ‘Beyond Billboards: Re-imagining OOH’, South India Talks OOH will address how the medium can evolve in step with urban development, digital innovation, and consumer behavior shifts.
Suresh Seerna, Director of RSB Retails India, will be joining the panel discussion titled ‘A Bigger Bite for the South: Expanding the OOH Pie’ at South India Talks OOH 2025, to be held on April 30, 2025, at the Chennai Hilton Hotel.
With an MBA in Marketing from London and over 15 years of experience in retail, Suresh brings valuable insight into how consumer-facing businesses view and leverage Out-of-Home (OOH) media. As Director of RSB Retails India a company with a 30-year legacy in retail he oversees a portfolio of well-known brands including South India Shopping Mall, RS Brothers, Value Zone Hyper Mart, Narayani Silks, and Dè Royal.
The panel will explore why South India, despite contributing 31% to the national GDP and recording the highest regional growth, still receives a disproportionately lower share of OOH marketing budgets. Suresh’s on-ground perspective as a retailer will add a business-focused view on how regional brands engage with OOH and what is needed to unlock greater investment in the medium.
South India Talks OOH 2025, organised by Thoughtshows & Events Pvt Ltd, will bring together leading voices from across the OOH and urban landscape sectors to discuss emerging trends, innovations, and strategic growth opportunities in South India. Set against the theme ‘Beyond Billboards: Re-imagining OOH’, the conference will address how the medium can evolve in step with urban development, digital innovation, and consumer behavior shifts.
-
OAC
CEO & Founder of PODO Media Network, Daewon Kim to speak at OAC 2025
-
OAA
Pernod Ricard India’s Head of Media and Digital, Aatika Ansari joins OAA 2025 jury
-
OAA
General Manager, Head of Media at Sun Pharma, Tejash Chheda joins OAA 2025 Jury.
-
Industry News
‘The Attention Dividend’ – premium large format DOOH commands 5x more attention than digital channels