We are thrilled to once again play a significant role in driving innovation and progress in Canada, says Michael Minicucci, President & CEO of UB Media
Simon Wall, Group CEO, Tractor Media Holdings engages Mandakini Negi, Co-Founder & MD, LMX, Alexis Coulibaly, Programmatic Team Lead – EMEA, Broadsign and Francesca Vincenti, Head...
Tom Goddard, President, World Out of Home Organization (WOO) anchored a discussion on 'Sector Growth' with the participation of Martin Sabbagh, CEO, Middle East & Africa,...
Jay Young, Managing Director, Grand Visual Jay Young, delineates the creative essentials that determine DOOH success
Dawn Rowlands, CEO dentsu SubSaharan Africa outlines a roadmap for collaborative storytelling and innovative technology adoption to drive growth in the African media industry
The 2024 Awards will be accepting submissions for campaigns that were launched/active between January 2023 - December 2023.
Chris Botha, Group MD, Park Adv, South Africa drew parallels between the challenges facing the industry and a compelling narrative involving two shoe companies on a...
Embracing the era of data-driven insights, Bruce Burgess, Director, IRL Consulting unveils ground-breaking strategies that are set to redefine the landscape of outdoor advertising
Greg Benatar, Joint Managing Director & Group Sales Director, Alliance Media also underlines the need for brands and buyers to recognise the sheer diversity of African...
Remi du Preez highlights the transformative power of programmatic out-of-home advertising, advocating for seamless integration, industry standards, and transparency.
The campaign is executed by Khushi Advertising
The campaign is executed by RapportWW
The advertising rights have been acquired from premium property developers and Asset Management Companies like DLF Limited, Brigade Group, Olympia...
The creative execution of the campaign was handled by Motion Sickness
The campaign is conceptualised by BBH London and executed by EssenceMediacom UK
Even as the OOH industry in Bengaluru remains concerned over the continuing impasse with respect to policy implementation, the state...
In the next part of Media4Growth’s Inside UP OOH Market Series, Vinay Verma, Director, BBanner Media Pvt Ltd shares his...
In his new role, Rajkumar will lead the company's efforts to drive growth and innovation within the region's dynamic graphics...
As part of Media4Growth’s ongoing Inside UP OOH Series, this edition features insights from Amit Agrawal, Managing Director, R D...
The brand’s Fifth Avenue flagship store has been transformed into a gothic dreamscape — its windows alive with the crackle...
Mahendra Dev Dixit, Managing Director of Sigma Trade Wings LLP, shares that the change in UP market represents not just...
The installation has been executed by Money4Drive Advertising
The project comprised two Earth Series displays (pixel pitch 6.67 mm), each measuring approximately 9.6 m × 4.8 m with...
The campaign is executed by Platinum Outdoor
The campaign aims to encourage both new sign-ups and regular attendance by directly referencing the extremely common phenomenon of paid-for,...