The 2024 Awards will be accepting submissions for campaigns that were launched/active between January 2023 - December 2023.
Chris Botha, Group MD, Park Adv, South Africa drew parallels between the challenges facing the industry and a compelling narrative involving two shoe companies on a...
Embracing the era of data-driven insights, Bruce Burgess, Director, IRL Consulting unveils ground-breaking strategies that are set to redefine the landscape of outdoor advertising
Greg Benatar, Joint Managing Director & Group Sales Director, Alliance Media also underlines the need for brands and buyers to recognise the sheer diversity of African...
Remi du Preez highlights the transformative power of programmatic out-of-home advertising, advocating for seamless integration, industry standards, and transparency.
Ald. Andrews, Deputy Mayor of Cape Town emphasises the pivotal role of OOH in shaping urban landscapes and fostering economic prosperity throughout Africa.
Addressing the WOO Africa Forum, Tim points out that turning of DOOH into an accessible, entertainment channel with experiences that can be shared beyond the physical...
Tim Bleakley is expected to draw parallels between the African market and Europe, where Ocean boasts a multi-country business presence
Donald has led businesses across several African markets, including Carat Johannesburg, Posterscope SSA and dentsu New Business
Dawn Rowlands, CEO of dentsu, Sub-Saharan Africa, and Greg Benatar, MD of Alliance Media to speak at WOO's first in-person Africa event which will be held...
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
The brand witnessed an engagement of over 1.2 million fans with its experiential marketing brand activation
The campaign is executed by Say It Loud Media
This character-driven campaign is part of the bank’s broader initiative to promote digital vigilance and public awareness about online scams.
The campaign is executed by Laqshya Media Group
The brand is embracing the summer season with a fresh, light and engaging communication approach that resonates with today’s convenience-seeking...
With over $9.13 billion in total OOH revenue for the year, a 4.6% increase from 2023, the report highlights how...
There will also be an additional afternoon speaker session on Friday June 6, a first for the Annual Congress.
The campaign is executed by Posterscope
The campaign is executed by Adjone Outdoor
The campaign offers a groundbreaking moment, celebrating the power of community and sparking vital conversations about managing menstrual pain that...
The event was part of Shalimar Paints’ ongoing association with Mumbai Indians as their Official Paint Partner for the 2025...
The third edition of the conference is set to take place on April 30 at Hilton Chennai.
Spotlite complements this offering as a mobile ad intelligence powerhouse, delivering fresh prospecting and competitive data every 12 hours.
The campaign is executed by Platinum Communications
