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OAA24 hours ago

“OAA mirrors OOH transformation”: Satanik Chaudhuri of Bhartiya Urban

The Head of Marketing at Bhartiya Urban who brings over 16 years of experience spanning brand building, marketing strategy, experiential...

Tenders1 day ago

UPMRC invites bids for exclusive advertising rights on Agra metro trains

The three-year contract covers exclusive advertising rights across Agra Metro trainsets, including train wrapping and interior branding opportunities.

Markets in Focus1 day ago

US OOH industry posts record Q1 revenue as digital growth and AI brands fuel momentum

Driven by strong digital growth and rising investments from AI-led brands, the US OOH industry recorded its highest-ever first-quarter revenue,...

OAC4 days ago

5 Star Advertising partners OAC 2026 as Associate Sponsor

The 20th edition of OAC is scheduled to take place on July 24 and 25, 2026 at Grand Hyatt, Goa,...

People5 days ago

Tata Motors appoints Ejaz Takey as Head of SUV Marketing

Sharing the update on Linkedin, Ejaz wrote, "From Indian Automotive Brand to Another. Glad to share I have joined Tata...

Campaigns5 days ago

Sony MAX launches culturally driven on-ground campaign for Laalo

The campaign is executed by MOMS Outdoor

Creative Concepts5 days ago

Havmor melts into the streets with larger-than-life OOH for Belgian Silky Choco Cone

The campaign is executed in partnership with WPP Media and Sakshi Advertising Company

Insights5 days ago

OOH for art’s sake: How this Belgian company is converting billboards into art canvases

Belgian entrepreneur Mathieu France, Founder & CEO of Artcrush, turned a burned billboard into a global art movement with 25,000...

OAA6 days ago

Roli Shrivastava, VP-Marketing, Hocco joins OAA 2026 jury

Roli brings experience across brand building, digital marketing, and consumer engagement to the jury panel of the 20th edition of...

Campaigns6 days ago

MIXI Inc. taps programmatic DOOH to power ‘Strike World’ India launch

The campaign is executed in collaboration with Social Beat and Lemma

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