The Media Shop TMS is leveraging the Broadsign platform to streamline ad sales and manage and distribute content across its expanding display network, including IGNITE, a...
Peak hour ad rendering on screens offering high dwell time via programmatic technology powered the latest campaign.
Remi Roques, General Manager - APAC, Broadsign asserts that pDOOH is making a significant contribution to the overall revenue growth of OOH. In an interview with...
This partnership enables us to enrich our suite of offerings in DOOH planning and extend further measurement capabilities to our clients, says Yasmin Mallari, Chief Investment...
Partnership brings ad partners to hospitality, on-display entertainment in Edison Interactive's uniquely delivered content solution designed for locations previously unreachable.
Atmosphere will leverage SpringServe’s ad serving technology to deliver high quality video ad experiences in public spaces
Solution helps media owners maximise monetisation opportunities by consolidating demand from multiple supply-side partners
Activation unlocks access to thousands of Intersection screens located in high-density areas across the U.S. on Broadsign-supported DSPs
The first programmatic campaign resulting from the partnership was operated by Yahoo's Demand Side Platform (DSP) by advertiser InfinitePay
Cartology taps OOH advertising platform to advance content management and delivery for digital displays across Woolworths retail locations.
Strategic placement of these billboards in high-traffic areas, as seen with the bustling street scene captured at night, ensures maximum...
The campaign creatives feature actresses Tamannaah Bhatia and Diana Penty, who headline the series.
The campaign is live across 40 Indian cities
The campaign built intrigue with hard-hitting messages such as “Atul’s wife is missing…” and “Nikhil’s wife is missing…” splashed across...
These crisp, real-world prompts are paired with bold, minimal visuals like a runner mid-stride or a person stretching to instantly...
The Forum is being held from November 5-7.
The installation is placed at Carter Road in Mumbai
In the interim, Manish will also continue to lead the Digital & Technology mandate until a new leader is announced.
The initiative aims to streamline enforcement, ensure compliance with local advertising rules, and increase revenue collection.
The rights have been awarded by Northern Railways
These installations wrap around digital screens and feature sensory elements, including an atomiser that releases fragrance for passersby, transforming store...
Brought to life at Baoshan No.2 Central Primary School in Shanghai, the playground turns every LEGO-inspired shape into a tool...
The campaign is executed in partnership with OMD Singapore and Moove Media
The campaign transforms 40 of Kolkata’s iconic yellow taxis into moving canvases, each showcasing artwork that captures the spirit of...
The Forum is organized in partnership with the Korea Out of Home Advertising Association (KOOHA) headed by Chairman Chang Hoon...