Campaigns
Once upon a campaign
The life-size fairy tale books attract passersby across malls in Auckland to promote the TV series’Once Upon a Time.’
Fairy Tales have a never dying charm. Cashing in on this, TVNZ turned existing Eyelite sites into 2 m high fairy tale books to promote the second season of the television series,’Once Upon A Time’. The specially constructed books opened to the second chapter and included a synopsis of the season ahead. The giant book was visible across malls in Auckland. The campaign was ideated by Contagion, a New Zealand based agency l
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Havells brings AI-crafted appliance range to life with OOH showcase in Delhi
The campaign is conceptualized and executed by Posterscope India with Sakshi Advertising being the production partner
Netflix puts a man inside a billboard to promote ‘The Last House’
The immersive OOH activation transformed a Sunset Boulevard billboard into a fully furnished living space, blurring the lines between fiction...
Hershey’s transforms Mumbai Airport boarding gate into immersive brand experience
The branding is executed by AAHL Advertising
Apple embraces everyday chaos in new ‘Relax, it’s iPhone’ OOH campaign
The campaign subtly draws attention to features such as water resistance, Find My, and the device's overall durability without overtly...
EUME brings its ‘100 Days of Gold’ campaign to life with airport installation at Mumbai T2
The luggage and travel accessories brand has transformed key spaces at Mumbai International Airport into experiential installations, inviting travellers to...
Broadsign released 2026 programmatic DOOH trends report
Drawing on full-year 2025 and Q1 2026 internal transaction data, the report, surfaces useful signals about what today’s buyers value...
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The consumer electronics giant has rolled out a large-scale global OOH campaign across some of the world's most iconic digital...
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The new and updated programme to include immersive experiences and augmented reality
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Leveraging Moove Media’s premium network of digital assets, the campaign delivers live match scores, countdowns and fan engagement moments across...
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Creative Concepts
Hershey’s transforms Mumbai Airport boarding gate into immersive brand experience
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Creative Concepts
Netflix puts a man inside a billboard to promote ‘The Last House’
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PeopleSahil Gambhir joins Rapport Initiative as General Manager – OOH
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Campaigns
Havells brings AI-crafted appliance range to life with OOH showcase in Delhi
