By: M4G Bureau
Last updated : November 26, 2019 8:23 am
DPAA has created a community environment in which members drive and promote their digital capabilities
Anil Hirani, Managing Director, Armour Display Systems, said, “We admire the work that Barry and his team are doing to advance digital out-of-home on so many levels, and are excited about becoming part of this effort.”
DPAA has created a strong community environment in which members drive and promote their digital capabilities. To deliver on their promise of “Digital out of Home Everything," DPAA functions as a business accelerator and concierge/consultant for members. Membership in the DPAA community brings many benefits, including admission to quarterly "mini summit" meetings with ad industry and DOOH leaders; access to curated VIP tours and meetings at CES and Cannes Lions; an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification; publication discounts; an opportunity to participate in media partnerships; insights on software and hardware solutions; further integration into the advertising ecosystem as part of the video everywhere conversation and marketing campaign; and more.