Long-term OOH drive for Decathlon’s new store

The strategically located store targets people travelling to Thane, Mumbai and the neighbour state of Gujarat

Decathlon, a leading sporting goods manufacturers and retailer, has taken the OOH route to promote its newly opened store in Vasai & Virar in Mumbai and enhance sales at the same time. As learnt from the market, the sites have been taken up for long-term.

The outdoor sites will be seen by residents of Vasai-Virar.

The outdoor creative talks about the new store as well as the merchandise available there.