Campaigns
Celebs exhort people to join Global Citizen India movement
The OOH campaign, which was rolled out on November 14 for a period of one week, was principally executed by Bright Outdoor Media
Global Citizen India, a movement involving like-minded individuals working collectively toward global change, was splashed on the OOH canvas in Mumbai. The campaign, which was rolled out on November 14 for a period of one week, featured on its creatives celebs like Amitabh Bachchan, Aamir Khan, Sachin Tendulkar and Farhan Akhtar exhorting people to join the movement on November 19 “to end extreme poverty”.
The organisation is observing the Global Citizen Festival India on that day. The campaign, deployed on large formats, was principally executed by OOH firm Bright Outdoor Media.
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The campaign was executed by Capital Sports.
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The campaign was executed across the UK by global creative agency VCCP.
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Creative Concepts
Noice turns a truck into a maximalist moving OOH experience
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Campaigns
Ethnix by Raymond brings a wedding to Gurgaon’s streets with ‘Mandap on Wheels’
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Digital Network
WOW Advertisement adds eight digital OOH screens across Ahmedabad and Surat
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CampaignsAstrotalk turns its most common roast into an OOH campaign