One of South India’s largest anamorphic DOOH screens installed at Mantri Square Mall

Mantri Square Mall in Bengaluru is set to raise the bar for large-format Digital Out-of-Home with the installation of South India’s largest anamorphic LED mega screen. Measuring 42 feet in width and 55 feet in height, the screen spans 2,310 square feet and is strategically positioned to command attention from both high-volume vehicular traffic and mall visitors in one of the city’s busiest commercial zones. 

Located along key arterial roads leading into Bengaluru’s central business district, the screen enjoys uninterrupted visibility for commuters, pedestrians, and shoppers entering or moving through Mantri Square Mall. Its placement ensures sustained exposure across multiple audience touchpoints, making it a high-impact site for brands seeking scale and visibility. 

As anamorphic LED screens gain popularity globally, advertisers are increasingly exploring 3D content, animation, and digital art to create immersive visual experiences, without the need for 3D glasses. The Mantri Square Mall installation brings this global creative shift to South India, offering brands access to a premium canvas for storytelling formats that go beyond conventional DOOH executions. 

The scale, depth, and motion enabled by anamorphic technology allow brands to create visually arresting content that stands out in cluttered urban environments. Combined with the high-footfall nature of mall locations, the screen offers the ability to engage diverse audiences simultaneously, ranging from daily commuters to leisure shoppers. 

Industry observers view such installations as more than just advertising assets. Large-format anamorphic screens represent the evolving direction of digital OOH, unlocking possibilities that static formats and traditional displays cannot deliver. They signal a shift toward experiential, technology-led outdoor communication that blends architecture, creativity, and audience engagement. 

With malls increasingly functioning as social and experiential hubs, the mega anamorphic screen at Mantri Square Mall opens up opportunities across categories including automobiles, technology, entertainment, fashion, and premium retail. For brands looking to create standout moments in high-impact environments, this installation marks a significant addition to Bengaluru’s DOOH landscape, and a glimpse into the future of large-format outdoor media in India.