Campaigns
Chandak Vansham brings luxury living to life with innovative OOH campaign
The campaign is executed by Media Buying House
Chandak Group has launched a striking month-long outdoor campaign for its luxury residential project, Chandak Vansham, across Mumbai. Executed by Media Buying House, the campaign covers 15 premium billboard sites across the city, with one location featuring a standout 3D innovation a real swing installation built into the hoarding.
The innovative site instantly captures attention, with the swing installation creating the illusion of a couple sitting on it against the backdrop of an elegant home. Tied with the tagline “Celebrate Your Legacy”, the creative powerfully reinforces the project’s promise of comfort, heritage, and modern family living in Vile Parle (W).
Chandak Vansham offers 3 & 4 BHK residences starting at ₹5.33 crore, spread over a 3.4-acre development. The campaign not only builds awareness of the project’s premium positioning but also uses outdoor media’s scale and creativity to appeal to aspirational homebuyers in Mumbai.
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