Campaigns
Tesco highlights ‘bags of opportunity’ at airport baggage conveyor belt
The display at Kempegowda International Airport says it all
The Tesco media display alongside the baggage conveyor belt at Bengaluru’s Kempegowda International Airport illustrates what a smart copy can do to attract audience attention. Keeping in view the profile of air passengers at this airport, a sizeable section of whom would be tech professionals, Tesco has cleverly messaged the ‘Bags of Opportunity’ that beckons professionals at retail major.
The call to action is precise – ‘search Tesco Tech careers today’.
Today, as OOH/DOOH enters a new phase of growth, powered by adtech, contextual advertising and smart creatives will go a long way to powers this growth momentum.
AUGUST 2025
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CampaignsNike ignites Chicago marathon runners with motivational OOH campaign
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Digital Display
12 new Earth Series LED Screens illuminates Mumbai
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CampaignsTimes square billboard lights up for World Mental Health Day campaign
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Creative ConceptsMumbai gets a biodegradable billboard from Chupps Footwear