Campaigns
Sri Sri Tattva rides high on cabs and buses in North East
The campaign in partnership with MyHoardings involved more than 150 Ola/Uber cabs and 25+ number of ASTC buses in Guwahati & Shillong.
Sri Sri Tattva, the health and wellness brand has rolled out a transit media campaign in collaboration with MyHoardings to boost its Cow Ghee and edible premium Kachi Ghani Mustard Oil in the north eastern cities of Guwahati & Shillong. The campaign involved more than 150 number of Ola/Uber cabs and 25+ number of ASTC buses.
The cab creatives with the tagline – ‘Tasty Bhi, Shuddh Bhi’ promoted the ‘Kachi Ghani’ mustard Oil along with ‘Sri Sri Cow’s Pure Ghee’.
With the lockdown restrictions fading out, the cities of Guwahati & Shillong have been chosen by Sri Sri Tattva to enhance their brand awareness and reach.
”Being cost-effective and having high visibility transit media is attracting brands for inclusion in their plans,” says Surendra Kumar, Director at MyHoardings.
Apart from cabs, advertising on state-run ASTC buses also has been included as part of the campaign in Guwahati, ensuring maximum possible eyeballs during the campaign tenure.
Daily Newsletter
Subscribe to receive the latest OOH
industry updates
The ‘Whitney Houston Challenge’ comes alive in OOH
Story of a campaign: The billboard that lived, and died, with purpose
Budweiser 0.0 launches a massive 50+screen DOOH takeover
‘OOH offers precision, scale & measurable value that few media can match’
Apollo Hospitals Chennai’s ‘Stroke Awareness Corridor’
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Blinkit in association with Kinetic India goes all Bollywood
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
Sales Manager (Amritsar, J&K, Chandigarh, Mumbai, Vadodara, Udaipur, U.P.)
Orango has been involved in creating, building, reviving and growing brands. Orango builds powerful connections with their customers & people...
Sales Executive
Established B2B Media and Events Group VJ Media Works is looking for sales executives
Digital Marketing/Social Media Executives
Established B2B Media and Events Group VJ Media Works is looking for the following: Digital Marketing/Social Media Executives Location: Mumbai/Bangalore...
Sales Manager – AdZ (Digital Advertising)
Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...
Onboarding Specialist
Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...
Operation Manager
Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...
Senior Copy Editor
No of openings: 1 Experience/ qualifications: 3-4 years in any media/news publication Graduate Degree in any discipline, degree in Journalism...
Sales Specialist at BajuGali (OOH Advertising Company)
At BajuGali, we are a marketing and advertising agency that specializes in transforming creative visions into reality for brands and...
Netflix turns commute into the upside down with Stranger Things
The campaign features the monsters and characters from the fifth season of the show
Disney’s Percy Jackson season 2 makes splash with 4D billboard activation
The activation is executed by NVE Experience Agency
Continental Coffee Speciale unleashes sensory OOH blitz in Mumbai
The campaign is executed by Platinum Outdoor
RuPay’s ‘ON-THE-GO’ OOH takeover in Mumbai
The campaign is executed by Platinum Outdoor
NMACC’s snowfall billboard promotes The Nutcracker on Ice
The large-format visual featuring the show's signature imagery comes alive between 4:00 pm and 10:00 pm with a gentle, realistic...
Artwork created with quantum computing debuts on DOOH’s Bradford Media Wall
The film uses quantum algorithms typically used to simulate quantum particles to generate the motion of water.
FA unveils England-wide DOOH campaign on grassroots misconduct
The campaign is developed by TMG Creative Ltd.
PlayStation unleashes the ‘Demon Sumo Wrestler’ in DOOH campaign
The campaign has been executed across JR Ryogoku Station in Tokyo
Xtreme Media lights up Rajkot with Earth Series LED displays
The project comprised two Earth Series displays (pixel pitch 6.67 mm), each measuring approximately 9.6 m × 4.8 m with...
The Brand Sigma marks 5 years with a DOOH campaign
The campaign’s strategic spread ensured maximum visibility among both consumer audiences and key industry stakeholders.
-
Creative Concepts
Disney’s Percy Jackson season 2 makes splash with 4D billboard activation
-
Campaigns
Continental Coffee Speciale unleashes sensory OOH blitz in Mumbai
-
Creative Concepts
Netflix turns commute into the upside down with Stranger Things
-
Brand Insights“OOH allows us to meet consumers in their physical journey”