Campaigns
Medlife says aloud #LafadduMatBano
Boman Irani and Varun Sharma as the comical father-son duo have been featured on large-size formats in Delhi and Mumbai markets
As per their 360-degree brand campaign, Medlife, the one-stop online healthcare platform and e-pharmacy, had made its presence on OOH media with its ‘Lafaddu Lal’ campaign. Boman Irani and Varun Sharma as the comical father-son duo have been featured on large-size formats in Delhi and Mumbai markets. The hashtag #LafadduMatBano has been given a larger than life platform on hoardings.The campaign is also deployed on bus shelters, and other media.
e-pharmacy brands are taking to the OOH route in significant ways to build their customer base.
AUGUST 2025
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Campaigns
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Campaigns
Heineken swaps AI companionship for real beer in cheeky OOH campaign