Media Planning & Buying

Madison Media wins Sri Sri Tattva Media AOR

Sri Sri Tattva commands strong multi-dimensional capabilities across the Ayurveda value chain making it a leader in Ayurveda-FMCG space

Published

October 10, 2017

M4G Bureau

Madison Media has announced the win of another account – Sri Sri Tattva in its Bangalore office. The agency will handle the planning and buying assignment for Print, TV, Radio, Cinema and Outdoor for the FMCG advertiser.

Sri Sri Tattva comes with a goal of promoting health and wellness to every household and has developed strong multi-dimensional capabilities across the Ayurveda value chain making it a leader in Ayurveda-FMCG space. Its key products include Ojasvita (Herbal Health Drink), Sudanta (Herbal) Toothpaste, Cookies, Cow’s Pure Ghee, Honey, and a range of certified Organic Products and ready to eat snacks.

Dinesh Rathod, COO, Madison Media Omega, commented: “We at Madison are excited to work with Sri Sri Tattva and are looking forward to building their brand further in the Indian market”.

Tej Katpitia on appointing Madison, “I am sure our common values and passion to excel will create great synergy between Sri Sri Tattva and Madison Media and yield excellent results in spreading good health and wellness across the country.”

Madison Media was in the news recently for winning key accounts of Titan in Bangalore and Uber in Delhi and Bandhan Bank in Kolkata, apart from winning a host of other accounts across its offices in the country.