Contracts & Investments
India’s digital signage industry to grow by 18% by 2022
Increasing use of digital signages in OOH advertising is one of the key contributing factors
According to the report entitled “India Digital Signage Market, Competition Forecast and Opportunities, 2012-2022”, digital signage industry is forecast to grow at over 18% CAGR in value terms during the forecast period. Key factors contributing to this growth include increasing use of digital signage for outdoor advertising to make marketing more effective and appealing to customers and for use by the government and transportation sectors to display information through digital media which also boost the Digital India initiative of the government.
Surge in demand for OOH digital signage, growing number of events such as the Indian Premier League, Lakme Fashion Week, international music festivals such as Sunburn and Supersonic are some of the other factors driving the demand for digital signage in India.
India’s digital signage market is controlled by these major players — Samsung India Electronics Pvt. Ltd., LG Electronics India Pvt. Ltd., Panasonic India Pvt. Ltd. followed by others such as Xtreme Media Pvt. Ltd, NEC India Pvt. Ltd, Sharp Business Systems India Pvt Ltd, TruKnox Technologies Pvt. Ltd., TPV Technologies Pvt. Ltd, Nusyn Digital Solutions Private Limited, LaneSquare Technology Pvt. Ltd. “
The report has been conducted by Reportbuyer, a leading industry intelligence solution.
Daily Newsletter
Subscribe to receive the latest OOH
industry updates
New BMC OOH Policy: Restrictive but necessary?
Solutions Advertising bags exclusive media rights of Pune Metro
Powerful handcuff installation in Mumbai for Arpan’s Child Safety Week
‘Signage industry is not a tug-of-war between static & digital’
“OOH is more than a medium, it’s the pulse of the city”
Puma becomes PVMA for PV Sindhu
HOCCO’s Aamchi campaign brings mango tree to Ahmedabad
Acclaimed Actor Manoj Joshi to deliver an inspirational address at OAC 2024
Blinkit in association with Kinetic India goes all Bollywood
Zepto’s Fast 10 Minute Delivery Saves the Day for Game Night in Ahmedabad!
‘Let’s create an empathetic space for women’
‘It won’t just be a man’s world anymore’
‘We’re actively exploring acquisitions and working to increase our inventory’
A habit of success at Prakash Arts
‘OOH is an important channel to connect with corporate audiences’
Sales Manager (Amritsar, J&K, Chandigarh, Mumbai, Vadodara, Udaipur, U.P.)
Orango has been involved in creating, building, reviving and growing brands. Orango builds powerful connections with their customers & people...
Sales Executive
Established B2B Media and Events Group VJ Media Works is looking for sales executives
Digital Marketing/Social Media Executives
Established B2B Media and Events Group VJ Media Works is looking for the following: Digital Marketing/Social Media Executives Location: Mumbai/Bangalore...
Sales Manager – AdZ (Digital Advertising)
Estontec Group’s fast-growing adtech brand AdZ is hiring a Sales Manager to drive digital media sales and client growth. This...
Onboarding Specialist
Join Estontec Group’s transit media brand BrandonWheelz as an Onboarding Specialist, managing campaign execution, vendor coordination, and media planning across...
Operation Manager
Company Description: BajuGali an Advertisement Company is a leading firm specializing in advertising and marketing services. We provide innovative solutions...
Senior Copy Editor
No of openings: 1 Experience/ qualifications: 3-4 years in any media/news publication Graduate Degree in any discipline, degree in Journalism...
Sales Specialist at BajuGali (OOH Advertising Company)
At BajuGali, we are a marketing and advertising agency that specializes in transforming creative visions into reality for brands and...
Gaur Group and Zepto launch OOH campaign with 3D elements
The campaign is executed by Coral Media
India’s first gesture-powered concert experience zone by It’s Spotlight
The experience zone was created during Radhika Das’s first ever India concert
Nykaa’s unapologetic Pink Friday sale OOH campaign
The campaign is executed across Mumbai, Delhi-NCR and Bengaluru
The Ordinary and Zepto launch OOH campaign for ultra-fast skincare delivery
The campaign is executed in Mumbai
Santa’s little helper fronts new OOH campaign to rehome New Zealand greyhounds
The initiative, for Greyhounds as Pets (GAP), comes ahead of the announced ban on greyhound racing in Aotearoa from August...
Artwork created with quantum computing debuts on DOOH’s Bradford Media Wall
The film uses quantum algorithms typically used to simulate quantum particles to generate the motion of water.
FA unveils England-wide DOOH campaign on grassroots misconduct
The campaign is developed by TMG Creative Ltd.
PlayStation unleashes the ‘Demon Sumo Wrestler’ in DOOH campaign
The campaign has been executed across JR Ryogoku Station in Tokyo
Xtreme Media lights up Rajkot with Earth Series LED displays
The project comprised two Earth Series displays (pixel pitch 6.67 mm), each measuring approximately 9.6 m × 4.8 m with...
The Brand Sigma marks 5 years with a DOOH campaign
The campaign’s strategic spread ensured maximum visibility among both consumer audiences and key industry stakeholders.
