Green fabric makers reckon an industry mindset shift, economies of scale, and tighter regulations will go a long way to usher in green OOH
Abdul Kader Shaikh led the Mumbai Outdoor Advertising Association (MHOA) as its chairman with great distinction, and under his guidance the OOH industry grew from strength...
This contract will be managed by JV STDecaux, 60% held by JCDecaux and 40% by Shanghai Shentong Assets Management Co., Ltd.
Govt plans to step up regional connectivity
Over the next few months, the campaign will be launched across 80 different countries
Interactivity and immersion are competing with passive experiences
This year there are two award categories - one for brands and a second for charities.
The OOH firm is helping put out public messages
Boost for rail media business
The DOOH media asset has been put up at a busy traffic junction in the vicinity of the Bandra-Kulra Complex (BKC)