“Embracing creativity in every campaign can uplift India's OOH landscape and leave a lasting impression on viewers.” says Roshan Rawat, General Manager & Creative Head, Times...
Tom Goddard will be sharing his perspective on how a globalised OOH environment is paving the way for greater cross-flow of investments and how that also...
UB Media is the title sponsor of the event
Le Borgne is responsible for JCDecaux's global data strategy aimed at accelerating the digital transformation of OOH media
“OOH is regaining relevance as brands seek to leverage its unique ability to reach consumers in real-world environments,” says Archana Agarwal.
“OAA plays a crucial role in celebrating creativity, fostering innovation, and setting benchmarks for excellence in the Indian OOH industry,” says Sounak
Goddard describes the issue of sustainability as the “elephant in the boardroom”
Think of creativity in OOH not just as the big, flashy ideas but as the soul of every billboard, bus stop, vehicle wrap, and digital screen...
OAA 2024 onboards Urvashi Arya, Senior Brand Manager, Bausch & Lomb, as a Jury member. The OOH Advertising Awards, formerly known as Outdoor Advertising Awards, is open to...
“OAA is a great platform and place for the OOH fraternity to express themselves and also be a part of the learning curve,” says Goldee