Campaigns
TVS Ntorq 125 ‘Bumblebee’ transformer races ahead
The model was conceptualised by Dentsu India, Bengaluru and created by Rahul KP, a Bengaluru based artist
TVS Motor Company has joined hands with Dentsu India to create the Bumblebee inspired one-of-a-kind transformer ‘TVS Ntorq 125’. TVS Ntorq, the presenting partner of the film ‘Bumblebee’ in India, has been set up as an installation in Select City Walk, New Delhi and a few malls in Bengaluru, Mumbai and Chennai.
Named as the Ntorq-o-Tron, the TVS Ntorq 125 scooter has been installed as a ‘Transformer’ and looks absolutely stunning. The model has been conceptualized by Dentsu India, Bengaluru and created by Rahul KP, a Bengaluru based artist. The model completely made of parts of TVS Ntorq.
Nikhil Narayanan, Creative Director, Dentsu India said, “The TVS NTORQ 125 and Bumblebee have a lot in common. Both are performance machines loaded with next-gen tech, attitude and ability. Also there’s the unmistakable colour combination of yellow and black. So we figured, let’s turn the NTORQ into a larger-than-life Transformer – using nothing but original scooter parts.”
‘Bumblebee’ is an American science fiction action film centered around the Transformer’s character of the same name. It is the sixth film in the installment and a prequel to the 2007 film Transformers.
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