The Global CEO of Kinetic drew a parallel between Mobile & OOH at the FEPE 2019 meet in Dubai
Dramatic sequences featuring Neptune, Mars and Jupiter will appear on the huge Piccadilly Circus advertising screen
The company has tied up with a couple of media owners in Delhi & Mumbai to do the testing on 2100 screens
The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners
‘The Sea Is The Sky’ was an Ocean digital creative competition winner
The real time contest launched across 200 locations enables fans to share their selfies real-time on TagTalk with location based live social media integration
The LED display will have balance sun-cutting brightness with low power consumption
Miami-based Ballyhoo Media makes the most of audiences at beaches and riverfronts
An interactive kiosk was crafted to give the TG Try and Buy’ option through virtual experience
The brand executed a nationwide DOOH programmatic campaign in association with TagTalk to make V-Day special for couples
The campaign is conceptualized by QMP Triloke.
The campaign is executed by Laqshya Media Group
The campaign is executed by Khushi Advertising
The campaign is executed by Signpost India
Accompanied by the slogan "DROOL YOUR SNACC," the creative directly communicates the irresistible appeal of SNACC's offerings, aiming to trigger...
Kunal Gurnani is a seasoned marketing leader with over 21 years of experience in brand building, strategic communication, and market...
The partnership follows Koddi’s recent expansion of its retail media capabilities in-store and on-site
These mobile platforms will offer live online darshan of Lord Vitthal interspersed with branded content, allowing advertisers across FMCG, BFSI,...
This groundbreaking endeavor is spearheaded by climate-tech startup Carbon & Whale.
With over 20 years of experience, he has a proven track record in the media sector. Prior to joining Kotak...
Programmatic media buyers can now leverage Broadsign In-Advance to secure guaranteed DOOH campaigns months ahead of delivery using technology built...
Having held pivotal leadership roles across diverse media platforms, including print, digital, television, and OOH content, Dr. Kushal possesses a...
Aman Nanda, CSO & Head of Marketing, Times OOH, discusses AI's role in reshaping the OOH advertising landscape.
Jithu Prasad, Founder and CEO of Advertalyst suggests that AI can help unlock more budgets for OOH, giving advertisers the...
The DoohClick app allows OOH media and Retail Media owners to track sales, pipeline, and pacing in real time -...
