Eight of the new members are national media owners, three are OOH service providers/suppliers and there is one international media owner, one national media agency and...
Tom Goddard, President of the World Out of Home Organization, speaking at the WOO Europe Forum in Milan, highlighted the untapped potential of classic Out of...
WOO’s growth reflects the increasing prominence of the out-of-home (OOH) advertising industry across the globe, with new members spanning diverse regions and industry sectors.
Kingsley Onwukaemea, Founder of OOH Academy and Convener of the Location Marketing Awards (LOMA, Nigeria highlights the imperative of building a common currency for OOH
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
The brand witnessed an engagement of over 1.2 million fans with its experiential marketing brand activation
The Green Line, forming a vital North-South link in Bengaluru’s metro network, covers 33.46 km and includes 32 stations, connecting...
The panel that Shalini will participate in will address a key paradox: despite South India recording the highest GDP growth...
This experience is executed in collaboration with Platinum Outdoor
In her session, Garima will explore how OOH media, when thoughtfully integrated, can enrich the experience of public spaces rather...
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
This campaign is done in collaboration with Laqshya Media Group
Shashi Sinha believes that to move forward, the industry must focus on building a trained workforce, developing clear processes, and...
In his session titled ‘Decoding Digital OOH Screen Procurement: A Check-list for Buyers’, Sanket will address the growing need for...
This structure is placed in partnership with Times OOH
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
