Dipankar Sanyal, CEO, Platinum OOH speaks about the key trends seen on the Indian OOH landscape
Specialist agency heads take stock of how pDOOH is shaping up in India
Dipankar Sanyal, CEO, Platinum OOH, Vinkoo Chakraborty, Business Head, Rapport, Gulab Patil, CEO of Lemma, and Syed Haseeb Arfath, Chief Technology Officer, Signpost India brought forth...
The campaign's key message, "Built for Worry-Free Business," directly targets the professional audience by promising reliability and peace of mind.
The campaign directly tackles the common anxieties users have about their digital privacy, positioning WhatsApp as a trusted, secure platform.
The campaign features billboards that seamlessly combine two of the company's most iconic devices.
The creative strategy is simple yet effective, capturing real, relatable Rakhi emotions and letting the chocolate box be the perfect...
This campaign was executed by RoshanSpace Brandcom in partnership with Obelus Events
The campaign is executed by MOMS Outdoor
The Western Line portion of the contract includes 29 stations, spanning from Churchgate to Virar. The Central Line rights encompass...
This partnership gives advertisers programmatic access for the first time, to 64 digital screens, generating on average over 41 million...
Released around Friendship Day, the campaign takes a direct jab at leading audio brand boAt, using clever wordplay to position...
Carried by IGP’s Gifting Ambassadors, these oversized totes weren’t just eye-catching props, they were moving reminders to start celebrating the...
With over 18 years of rich experience across digital, programmatic, and OOH media, Shivalika brings with her a deep understanding...
The activation, a collaboration with Shopify’s Shop app, utilizes a QR code and geogated technology.
GurOOH CEO Gideon Adey shares with Co-Host Livia Brown, some key takeaways from the WOO Mexico Conference
The installation is conceptualised by DDB Mudra
Under this exclusive agreement, Khushi Advertising will manage all advertising formats within the mall, including on-site branding and promotional events.