Bill Fordyce will speak on how DOOH differentiates itself vis-v-vis conventional OOH in helping brands communicate better with consumers, ways to work out a sustainable ROI...
The open quiz show will be conducted for the second time at OAC. The first edition too was anchored by Nabendu Bhattacharyya.
Frank D'Souza would be speaking on the evolving media consumption patterns in India and how that impacts the OOH business
OAC 2017 has generated all-round industry interest. The very fact that the Convention returns to Mumbai -- which is one of India's OOH industry hubs --...
The 13th edition of OAC will be held at the Renaissance Mumbai Convention Centre Hotel, Mumbai; the OAA 2017 awards function will be organised at the...
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
The brand witnessed an engagement of over 1.2 million fans with its experiential marketing brand activation
The Green Line, forming a vital North-South link in Bengaluru’s metro network, covers 33.46 km and includes 32 stations, connecting...
The panel that Shalini will participate in will address a key paradox: despite South India recording the highest GDP growth...
This experience is executed in collaboration with Platinum Outdoor
In her session, Garima will explore how OOH media, when thoughtfully integrated, can enrich the experience of public spaces rather...
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
This campaign is done in collaboration with Laqshya Media Group
Shashi Sinha believes that to move forward, the industry must focus on building a trained workforce, developing clear processes, and...
In his session titled ‘Decoding Digital OOH Screen Procurement: A Check-list for Buyers’, Sanket will address the growing need for...
This structure is placed in partnership with Times OOH
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
