The strategic launch campaign for ITC's new deodorant'Engage' from their personal care division attracted the numerous eyeballs in the metro cities Kolkata and Delhi.
IPL is as much about smart marketing blitzkrieg as it is about cricket. The IPL Season 6, which is drawing to a close, drew a tremendous...
The innerwear brand yet again hits their target group with strategic out-of-home campaign across the country using more than 600 sites of multiple formats.
Promoting the new reality show'Fear Factor- DARR SE TAKKAR', BIG RTL Channel utilised the OOH medium by moulding the nature of the show into the creative.
Strategic media planning to optimize on the budget and visibility of the brand is the greatest USP of the campaign.
The campaign is executed by Ideacafe.agency
The campaign is conceptualised by SW Network
The campaign is executed by Say It Loud Media
The mobile unit, designed as a transparent showcase, offers a walk-in experience where visitors can explore products firsthand.
The brand witnessed an engagement of over 1.2 million fans with its experiential marketing brand activation
The Green Line, forming a vital North-South link in Bengaluru’s metro network, covers 33.46 km and includes 32 stations, connecting...
The panel that Shalini will participate in will address a key paradox: despite South India recording the highest GDP growth...
This experience is executed in collaboration with Platinum Outdoor
In her session, Garima will explore how OOH media, when thoughtfully integrated, can enrich the experience of public spaces rather...
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
This campaign is done in collaboration with Laqshya Media Group
Shashi Sinha believes that to move forward, the industry must focus on building a trained workforce, developing clear processes, and...
In his session titled ‘Decoding Digital OOH Screen Procurement: A Check-list for Buyers’, Sanket will address the growing need for...
This structure is placed in partnership with Times OOH
The third edition of South India Talks OOH set to take place on April 30, 2025, at the Chennai Hilton...
