The OOH firm used a range of OOH formats like Tab Cabs, billboards, bus back panels and hand side panels, station branding and bqs in Mumbai
Indian OOH industry should look to leverage the new technologies to forge ahead in business, says Bhattacharyya
In the overall tally, Milestone Brandcom picked 15 metals, while Madison Out-Of-Home bagged 9, and Kinetic Worldwide India, GroupM Dialouge Factory & Brandscope India won 5...
The outdoor campaign covered 500 touch points in Mumbai, Delhi, Bangalore, Pune, Ahmedabad, Surat, Rajkot and Baroda
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a...
7 specialist agencies had pitched for the mandate
Milestone Brandcom rolled out an extensive 8-week OOH campaign Uttar Pradesh, Delhi, Patna and Kolkata, dovetailed with highly innovative on-ground activities
The campaign matches the adrenaline pumping effect of the show through some death-defying stunts created on the OOH platform.
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
Axis Bank with joint collaboration with Milestone Brandcom has come up with two campaigns to promote their range of Credit Cards and their new mobile applications.