Aparna comes with almost 2 decades of experience
The strategic expansion will help StepOne serve the growing Indian startup base in Southeast Asia.
The marketing veteran refocuses speciality to experiential marketing industry as brands continue to invest in IRL (in real life) experiences
The event division will explore new business opportunities in experiential marketing, among other key areas
From exciting flash mobs to activations and catchy projections to interactive displays, a whole new genre titled'Experiential Marketing' has evolved in the Outdoor Advertising industry.