Old Mout Cider is the launch partner
Participants can submit original ideas, six of whom will be featured on Ocean's premium full motion DOOH network.
Agencies and advertisers will have the opportunity to deliver long form creative on DOOH across the UK.
Ocean is installing two large format full motion screens (5m wide x 7.5m high), working in partnership with Edinburgh St James.
DeepScreen® Alive uses highly advanced real time 3D creation tool supported by state-of-the-art hardware to build deeper connections with OOH audiences.